Use of YouTube in organisations

YouTube is a media channel that is often used by organisations for advertisements and promotional activities. Through the years, more and more people and potential customers of organisations are using YouTube. First, YouTube was only used by its users for funny movies or upload movies. Nowadays, Youtube is used as a media channel and music is a high involved product on YouTube. Due to the daily visitors of YouTube, there are large oppertunities for organisations to promote their company on YouTube. They can specifize their activities to the needs of the customers.